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INGIRO: A PLUG&PLAY SHOWER COLLECTION THAT GAINS AWARDS AND RECOGNITION FOR OUTDOOR

The INGIRO shower system by Lorenzo Damian for FIMA OUTDOOR stands out for its innovation and design, in front of the most prestigious international juries.

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CONDIVIDI

The presentation in the market of the new OUTDOOR division of FIMA Carlo FRATTINI and in particular of the INGIRO collection designed by Lorenzo Damiani did not go unnoticed.

Versatile and iconic, INGIRO offers a series of Plug & Play water dispensers capable of being positioned anywhere, from the garden to the deck of a boat, with no need for installation. In fact, all you need to do is connect the hose to any water point source to obtain an elegant outdoor shower solution that can be declined in a freestanding version, as a shower column and hand shower, or with a wall-mounted sliding rail.

The concrete base perfectly balances the different needs of the freestanding elements, ensuring stability on the various support surfaces and the possibility of easily moving or storing the product when not in use. The base even becomes an aesthetic element, matching the finishes of the shower: light concrete for the versions in steel, light grey, blue and green or dark concrete for the matt black.

Even the INGIRO’s jets features an innovative system, with a foot button to open and close the water in a practical and functional way. A further element that underlines the design approach of FIMA which takes care of the product in every aspect by supporting the vision and intuitions of the designer with the correct technology.

A SHOWER SET OPEN TO MULTIPLE FUNCTIONS AND INTERPRETATIONS

Built around the idea of ​​an elegant and transportable water point, with a hose that is simple to connect and manage, INGIRO opens up to multiple functions and formal interpretations, describing a free and more playful way of enjoying outdoor spaces. A shower set following the rhythm of the seasons and even of the day, can move in the sun or be composed with accessories that make it multipurpose: from a water dispenser to a table, to a towel holder.

Lorenzo Damiani’s signature can be clearly read in this wide and changing design dimension. His ability to offer innovative and surprising products from a material and conceptual point of view is undoubtedly a winning choice for FIMA OUTDOOR.

Precisely referring to the INGIRO collection, and noting the possibility of adding accessories to the shower set, Silvia Annichiarico in Design/La Repubblica compared Damiani’s work to the lesson of the Great Masters of italian design “The freestanding hand shower version, in particular“, writes Annichiarico “is going to expand the large family of free standings objects” (think of the designer Castiglioni with the Servi collection for Zanotta) which allow you to solve with simplicity some small needs of daily life such as hanging, storing and containing.

A comparison that undoubtedly pleases us, both for the scope of the references mentioned, and for having understood the potential of an ongoing project that immediately characterizes the presence of FIMA on the OUTDOOR market.

COMFORT AND TRANSFORMABILITY MEET WITH INGIRO

The INGIRO collection is available in three models that always guarantee an enveloping wellness experience thanks to the delivery of micro-jets. An outdoor shower set that has nothing to envy to the comfort of an indoor solution.

In the free-standing column, the hand shower is positioned at the end of the long stem and you can move with a touch.  In the wall-mounted version, the height can be adjusted thanks to the latch to allow everyone to reach the right comfort. In both cases the hand shower is movable to allow for more precise use. The same use is designed for the most essential and versatile solution: the freestanding hand shower, with a stem reduced to about 1 metre, becomes a water point that is always available, the perfect expression of a new way of living en plein air with a playful and free imprinting from the schemes.

An “intelligent, streamlined and reduced to the essentials” design.

This was also underlined by the German Design Council which awarded INGIRO the Excellent Product Design award at the GERMAN DESIGN AWARD 2023. The extreme practicality of use, the total freedom of positioning and the timeless elegance impressed the jury, which awarded FIMA the GOLD mention in the Gardening & Outdoor Living category, emphasizing the product’s ability to transform itself, adding accessories, but also to adapt to the various contexts of use until being stored to save space.

DESIGN AND ECO-SUSTAINABILITY FOR OUTDOOR SPACES

INGIRO is an essential product from a formal point of view, easy to maintain and to disassemble, which does not require major interventions for installation and guarantees attention to water consumption. INGIRO shower sets are also made of stainless steel, a sustainable and fully recyclable material that can be reused several times in different applications.

A focus on sustainability that is highly appreciated by the market, especially for open-air spaces that require light and durable, low-impact solutions, without renouncing a refined and versatile design.

This aspect was captured by the Archiproducts Design Awards.

A jury, made up of experts in ecodesign and sustainable planning, awarded INGIRO in the OUTDOOR category, signaling FIMA with the Sustainability Special Mention among the companies that have distinguished themselves for their commitment, with sustainable choices and circular economy logics.

An important emphasis to enhance our corporate philosophy, which thinks about environmental responsibility every day by applying it to different scales: from the project to the process, up to the single interaction with the people we work with.

Read more here “L’ESPERIENZA IN FIMA ATTRAVERSO PROCESSI E STRATEGIE”

A NEW REFERENCE FOR THE INTERNATIONAL OUTDOOR DESIGN

A few months after the presentation of the OUTDOOR collections, we are happy to note that the new products are achieving significant results. A sign that FIMA’s decision to expand its range and open up to a new design dimension was a real need for the company and therefore an opportunity to be grasped (we reported it here: AMONG LIFE STYLES AND OUTDOOR SPACES: FIMA OPENS TO NEW PROJECTS FOR WELL-BEING”.

The voice of FIMA OUTDOOR was immediately clear and recognisable on the market, and this was perhaps the winning factor in receiving a series of important international awards. “The jury must be able to read the distinctive trait of the designer and the brand identity behind the selected product,” we wrote on our blog (read here) about the strategic criteria for design awards. An emphasis that now seems to have been fully grasped by the new OUTDOOR collections. Here then is the latest award received: the RED DOT DESIGN AWARDS for the INGIRO shower system, in the Garden Furniture category.

With more than sixty years of history, the RED DOT brand represents excellence on the international scene, ready to grasp the innovation, functionality and creativity of the products, referring them uniquely to the brand that presents them.

To learn more:
>> DOWNLOAD FIMA OUTDOOR

FIMA CARLO FRATTINI S.P.A.

Via Borgomanero, 105 – 28010
Briga Novarese (NO) – Italia

Tel. + 39 03229549 ra
Fax +39 0322956149

C.F. / P.IVA vat n. it 00581 420031
Reg. imp. 6718 Novara – rea 133931
Mecc. no005923
Cap. sociale € 710.000,00

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